Cyber Monday 2011 is Biggest Online Shopping Day in History

by Shawn Collins on November 30, 2011

comScore has reported that there was $1.25 billion in online spending on Cyber Monday 2011, which is up 22% from 2010.

Christmas Shopping OnlineCyber Monday 2011 was the heaviest online spending day in history and only the second day ever to surpass the billion-dollar threshold.

U.S. retail e-commerce spending for the first 28 days of the November – December 2011 Christmas season has been $15 billion, which is a 15% increase from the same days in 2010.

Another increase for Cyber Monday was the percentage of people who shopped from work.

Half of the dollars spent online at U.S. Web sites originated from work computers, but this increase was slight with just a 1% rise over 2010.

Purchases from home comprised the majority of the remaining share (43.2%), and buying at U.S. Web sites from international locations accounted for the balance 6.6% of sales.

Press release: Cyber Monday Spending Hits $1.25 Billion to Rank as Heaviest U.S. Online Spending Day in History

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